JOBOSpec commercial
- Role
- Spec commercial, art direction
- Techniques
- AI imagery, motion, editing
Full credits & project details
An independent spec commercial, not a commissioned Jobo campaign.
Original idea: Jeff Lubeigt.
Co-direction: Jeff Lubeigt and Bastien Soria.
Art direction, AI-generated imagery and motion, editing and finishing: Bastien Soria.
A medieval army, its king, then a comic turn toward a fast-food counter and the Jobo signature.


