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JOBOSpec commercial

Role
Spec commercial, art direction
Techniques
AI imagery, motion, editing
JOBO, spec commercial Self-initiated spec commercial, AI-generated film, 0:24, 2.30:1, sound
Full credits & project details

An independent spec commercial, not a commissioned Jobo campaign.

Original idea: Jeff Lubeigt.

Co-direction: Jeff Lubeigt and Bastien Soria.

Art direction, AI-generated imagery and motion, editing and finishing: Bastien Soria.

A medieval army, its king, then a comic turn toward a fast-food counter and the Jobo signature.

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